In contrast to video over the public Internet, with IPTV deployments, network security and performance are tightly managed to ensure a superior entertainment experience, resulting in a compelling business environment for content providers, advertisers and customers alike. These services are delivered across an access agnostic, packet switched network that employs the IP protocol to transport the audio, video and control signals.
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These services may include, for example, Live TV, Video On Demand (VOD) and Interactive TV (iTV). IPTV is defined as the secure and reliable delivery to subscribers of entertainment video and related services. Īnother definition of IPTV, relating to the telecommunications industry, is the one given by Alliance for Telecommunications Industry Solutions (ATIS) IPTV Exploratory Group in 2005: IPTV is defined as multimedia services such as television/video/audio/text/graphics/data delivered over IP based networks managed to provide the required level of quality of service and experience, security, interactivity and reliability. One official definition approved by the International Telecommunication Union focus group on IPTV (ITU-T FG IPTV) is: Historically, many different definitions of IPTV have appeared, including elementary streams over IP networks, MPEG transport streams over IP networks and a number of proprietary systems.